The WWF is the largest environmental protection organisation in the world. Trust in its green projects is almost limitless. With rousing campaigns, the WWF directly targets the conscience of its donors -- everyone should do their part to save endangered species, the climate and/or the rainforest. The WWF was founded 50 years ago, on September 11, 1961. Today it is the most influential lobby group for the environment in the world, thanks largely to its excellent contacts in both the political and industrial spheres and to its ability to walk a constant tightrope between commitment and venality.
A year in the making, this film will dispel the green image of the WWF however. Behind the organisation's eco-facade, the Film uncovered explosive stories from all around the world. This documentary seeks to reveal the secrets of the WWF. It is a journey into the heart of the green empire and may shatter public faith in the panda forever.